Friday, September 17, 2010

The Yves Saint Laurent logo




Admittedly the iconic Yves Saint Laurent and YSL logo designed by Adolphe Cassandre in 1963 is one of the reasons I pursued graphic design.  Ever since I was a kid I would see this logo on either my mother's perfume bottles or her labels on her clothing and I used to remember thinking how complicated but yet how beautifully balanced and simple it was.  I still feel the same way today.

No comments: